Music Video Blog

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Commercial Blog

My first time blogging and shooting was extremely exciting and enjoyable. We made a lot of mistakes during filming along the way, but we still managed to get it right, and have a great time working on this project. From developing storyboards to rehearsing lines and filming, this project was a lot of fun from start to finish. This experience made me realize that it’s all about thoughts and ideas, and getting to know others. This has stretched my creativity, allowing me to fully understand and create what people want to see in a product. This experience made me want to create more and do even more projects like this one. Meeting new people, running around with props and filming was the overall highlight of this entire project. I look forward to the future projects.
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Research Blog: Music Video Convention

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My group is doing “If I was a rich girl'' by Gwen Stefani from the pop genre. This genre of music usually aims at the younger audience ranging from teens to younger adults. In this genre there is always a good rhythm and catchy melody. They wear costumes that are usually very flashy, with bright colors, bold jewelry, and standout clothes and accessories. Everything is mainstream. Props include microphones, instruments, and variations of lights such as natural light or party lights. Their appearance is usually portrayed as happy, enjoying and content with life The score is often fast paced to add excitement and energy within the music video. Conventional codes in pop music videos helps the audience get more familiar with the genre as well as create a structure that the audience can enjoy and understand. In the music video the camera is almost always angled to show the singer and follows the main theme, that way the audience gets an understanding of the narrative. Sometimes pop m...
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Storyboard Blog

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Scene 1 - Actress 1 grabs a Sprite from vending machine. An over the shoulder angle and tilt shot is performed to Sprite being grabbed. Scene 2 - zoom/ close up to emphasize the Sprite logo. Crack open, take a sip of soda, and zooms out to a medium shot. Scene 3 - Actress 1 walks towards camera while holding a sprite can, and says “For a refreshing day…”, then there is a transition to Actor 2 Scene 4 - Actress 2 stands from table, walks towards camera while drinking sprite and says, “It is always important to choose enjoyable soda”  Scene 5 - Actress 1 and 2 continues walking, takes a sip of sprite, meets up, bumps cans together, then says, “Sprite is what we choose.” There is then a zoom out on both actors at an high angle Scene 6 - Blur with both actresses in the back and show logo. “Sprite. #FREEDOM OF THIRST”
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